The selection and organization of content is a critical component in the design of interactive experiences, and this course introduces students to important concepts in both content strategy and information architecture. Students will learn to use design research to inform the creation of a content strategy that fits users' needs and achieves project goals. Coursework will introduce students to various principles of information architecture – the logical and thoughtful organization of information. Students will explore various approaches to information structure, organization schemes, and navigation and will practice communicating content strategy using standard industry approaches.
Prerequisites
VCDP 1115, VCDP 1280 OR 2315, VCDP 1135, taken prior or concurrently.
Missing prerequisites?
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What you will learn
- Information architecture
- Content strategy
- Research methods related to IA and content strategy
- Mental models
- Content inventories and taxonomies
- Labeling
- Navigation
- Search and filter functionalities
- Information structures (hierarchical, linear, etc)
- Organization schemes (topic, task, audience, alphabetical, tags, etc)
- Usability and accessibility
- Search engine optimization
- Content mapping
How to register
This course is offered as part of a VCC program only.
Course schedules
Select your program to see the available course schedules.
Contact us
If you have any question, please email at advising@vcc.ca.
Additional information
1. Interview with department to discuss previous experience
2. A portfolio assessment of previously completed related work OR
3. The demonstration of skills via the successful completion of 1-4 related projects/assignments similar to those completed in the course, chosen at the discretion of the department
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.