This course takes students through an Internet-based hospitality management revenue optimization simulation where they learn how to plan, execute and assess the operations of a hotel. Teams of students will analyze and evaluate revenue management in a realistic, dynamic and competitive environment. They make decisions in real-time, analyzing the results of those decisions through management reports, financial statements and graphs. It uses four basic building blocks to revenue management success, while outlining key processes and stages of revenue management planning.
Prerequisites
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What you will learn
- Gross and net rate
- Distribution strategy
- Channel management
- Revenue priorities
- Revenue metrics and indexes
- Segment contribution
- Variance and financial analysis
- The Revenue Management Team
- Tools, Tactics and Resource
- Legal and Ethical Issues in Revenue Management
How to register
This course is offered as part of a VCC program only.
Course schedules
Select your program to see the available course schedules.
Contact us
If you have any question, please email at advising@vcc.ca.
Additional information
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† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.