This course covers strategic business planning and management from a local and global perspective. It equips students with strategic concepts that they need to know about the hospitality industry and its response to global environmental business trends.
This course is part of the full-time Bachelor of Hospitality Management program.
Prerequisites
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What you will learn
- Basic Concepts of Strategic Management
- Corporate Governance
- Social Responsibility and Ethics in Strategic Management
- Environmental Scanning and Industry Analysis
- Internal Scanning: Organizational Analysis
- Strategic Formulation: Situation Analysis and Business Strategy
- Strategic Formulation: Corporate Strategy
- Strategic Formulation: Functional Strategy and Strategic Choice
- Strategy Implementation: Organizing for Action
- Strategy Implementation: Staffing and Directing
- Evaluation and Control
- Strategic Issues in Managing Technology and Innovation
How to register
This course is offered as part of a VCC program only.
Course schedules
Select your program to see the available course schedules.
Contact us
If you have any question, please email at advising@vcc.ca.
Additional information
To learn more about the PLAR pathways for this course review the Bachelor of Hospitality Management Program Content Guide.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.