Marketing is the means of communication between the fashion designer and their audience. In this course, students will learn marketing strategies, and apply them to a fashion product line.
Prerequisites
Missing prerequisites?
Learn more about VCC's academic upgrading or English as a Second Language (ESL) courses, or discover which university transfer options are right for you.
What you will learn
- Market research and consumer behavior
- Branding
- Competition analysis and niche marketing
- Budgeting
- Social media strategies and content marketing
- Experiential marketing and community engagement
- Advertising
- Special events and media relations
- Influencer marketing
How to register
This course is offered as part of a VCC program only.
Course schedules
Select your program to see the available course schedules.
| CRN# | Duration | Delivery | Location | ||
|---|---|---|---|---|---|
| 12203 |
April 10, 2026 to June 19, 2026 |
Lecture/Practical | Online | See full schedule |
Online courses listed without scheduled meeting times can be completed on your own schedule.
Contact us
If you have any question, please email at advising@vcc.ca.
Additional information
PLAR will be assessed by the Department according to standardized practice and using one or more of the following components: challenge exam, products/portfolio, demonstration, interview, and/or external evaluation.
† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.