Social Media: Marketing and Branding

Course code CMPT 1437

Credit 0.0

Length 6.0 hours

Course outline View

Using social media effectively means reaching new audiences and growing your business. However with the amount of information being created every minute, it is important to use social media effectively. Each business has a unique brand that speaks to an unique group of people.

This course will show you how to use social media effectively to better communicate your brand, and create consistent messaging to engage your audience. By looking at current trends, this course will also help you look for new ways to navigate an ever changing marketing tool.

Basic computer skills recommended.

Prerequisites

Missing prerequisites?

Learn more about VCC's academic upgrading or English as a Second Language (ESL) courses, or discover which university transfer options are right for you.

What you will learn

  • Social media platforms
    Target market
    Conveying your brand
    Setting up your brand
    Speaking to your audience
    Interacting with your audience
    Publishing material that speaks to your clients

How to register

This course is offered as part of a VCC program only.

Course schedules

Select your program to see the available course schedules.

Contact us

If you have any question, please email at advising@vcc.ca.

† This information is intended as a guideline only. Program and course details are subject to change with the approval of VCC's Board of Governors.

Indigenous Territory Acknowledgment

VCC is located on the traditional territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) peoples, and we acknowledge our privilege to be here.